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Multisector Experience:

I have worked in different sectors, including retail, banking, e-commerce, and logistics, bringing a broad and strategic vision to each market.
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Foodtech

IFOOD

Leading efforts to improve the B2B customer journey (small and medium-sized businesses), focusing on creating products that increase retention and satisfaction in the restaurant industry.

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Automotive

Startup Mecanizou

Creating solutions to optimize the time of mechanic workshops by connecting them in a practical and efficient way to suppliers, ensuring quality, technology, and efficiency in the automotive ecosystem.

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Bank

Banco Bradesco

Developing the B2B user journey within the Bradesco BE platform, managing the Bradesco Global Solution (BGS)product. Focused on optimizing experiences and workflows for businesses, including Open Finance and batch DDA payments, ensuring efficiency and innovation in financial services.

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Retail

GRUPO CASAS BAHIA

Developing strategic projects in the e-commerce and marketplace sector, implementing internal tools to enable actions like Black Friday and other campaigns, making coupons, discounts, and promotions available on major retail sites in Brazil, such as Extra, Ponto Frio, and Casas Bahia .

Retail

Olist

Creating solutions for marketplace sellers, like those on Mercado Livre and Magazine Luiza, to help them increase sales and support entrepreneurship in Brazil.

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Agriculture

Orbia

Orbia has developed a digital platform that integrates loyalty programs and input trading, facilitating the management and exchange of points for products and services, in addition to connecting farmers and suppliers in an efficient and transparent ecosystem.

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Foodtech

Liuv + Cielo

Liuv, in partnership with Cielo, developed a solution for restaurants by offering a digital menu to speed up contactless orders. This initiative ensures faster and more efficient operations for various establishments.

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Ecommerce

UOL

Developing solutions for small and medium-sized entrepreneurs with a digital product that allows them to create their own e-commerce, integrated with PagSeguro's POS. This combination provides the ideal package for entrepreneurs in Brazil.

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Fintech

Pravaler

Focused on educational financing, Pravaler developed a financial product for managing student loans, working in the credit approval process and payer profile analysis.

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Automotive

Easy Carros

Focused on the digitalization of the automotive market, Easy Carros has developed a platform for the efficient management of vehicle maintenance and repair services, working on scheduling, monitoring services and controlling the performance of providers.

healthtech

Vitat

Focused on health and well-being, RD Droga Raia, through its Vitat branch, developed an app to support users on their wellness journey, using gamification and strategic triggers to enhance the experience within this ecosystem.

© 2025 by Nataly Alcantara

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